Over the years I've noticed that school food, farmers markets and pasture raised, grass-fed meat, and other "know your farmer know your food" efforts receive a lot more attention than "know your fisherman know your seafood", "sea to table" and other sustainable seafood enterprises get.
I got an email yesterday from food writer and marketer Michelle Kiefer. Michelle works for Brooklyn-based Sea to Table. She wrote to let me know about their participation in Monday's FOOD DAY celebration at Mario Batali's Eataly, a 50,000 square foot European-style market.
After clicking through their website, I realized the reason that I had never heard of Sea to Table, a NYC direct-to-chef seafood company that connects small-scale fisherman and their fresh wild catch with restaurants, IS because I'M NOT A CHEF!!! That's when the dreaming started.
In my dream life, I'd cook in a restaurant. I'd wear bright turquoise colored plastic clogs (think Mario Batali's trademark orange Crocs). I'd serve local, seasonal foods, and sustainably raised meats. I'd have a close relationship with my seafood purveyor -- Sea to Table perhaps -- and buy fish from the docks in Montauk as well as feature sustainably caught and fresh fish from Maine, Alaska and the Gulf of Mexico on my menu.
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Montauk Fisherman Kevin O'Malley with Fluke Montauk Fisherman (photo courtesy of Sea2Table.com) |
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Today's Catch - Rod and Reel Caught Bluefish from Montauk |
Via it's online "from the dock" web page, similar to the farmers market and community supported agriculture direct sales model, Sea to Table allows more of the profit to go into the fisherman's pocket because the direct to chef supply chain significantly reduces the number of people who handle the catch.
Join Sea to Table at Eataly
Monday, October 24th
11 am and 4 pm
Learn about and taste Maine lobsters
200 Fifth Avenue (at 23rd Street)
Monday, October 24th
11 am and 4 pm
Learn about and taste Maine lobsters
200 Fifth Avenue (at 23rd Street)
I hope you'll get over to Eataly and visit with the folks from Sea to Table.
Thank you Michelle for bringing my attention to this cutting-edge distributor to my attention. See you at Eataly! I'll be the one looking for Mario Batali and his bright orange Crocs.
RESOURCES
Sea to Table distributes to these fine restaurants in New York City (thanks for getting me the list, Michelle): ABC Kitchen, Back Forty, Bobo, Brooklyn Larder, The Cleaver Co. and Green Table, David Burke Townhouse, Del Posto, Eataly, Egg, Esca, Fat Radish, Felidia, Hung Ry, Inside Park at Saint Bart's, Isa, Lot 2, Lupa, Marea, Momo Sushi Shack, Minetta Tavern, Palo Santo, Quality Meats, Resto, Terrapin.
Download Long Island's Blue Ocean Institute's FishPhone app and learn more about which species are endangered and you should avoid and those that are abundant and sustainable when caught responsibly.
Jiro Dreams of Sushi - the movie (click here for the trailer) - a great movie about Tokyo's top sushi chef, sustainable purchasing and the need to manage our oceans.
From Tribeca Film Festival, "Jiro Dreams of Sushi follows 85-year-old master sushi chef Jiro Ono, paying lushly photographed homage to the process of preparing the artisan sushi that earned Ono's esteemed Sukiyabashi Jiro restaurant three Michelin stars. From the complicated relationship between Jiro and his sons to the ins and outs of the tuna auction, this spirited film profiles all aspects of Jiro's craft in tantalizing style and detail."
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